It’s a long, hot summer!

One lucky Urban customer is heading to Majorca thanks to a special Love Island-themed comp with Echo Falls.

Echo Falls was the official sponsor of the UK’s hottest summer show, Love Island. As trusted Echo Falls stockists (and Love Island fanatics, of course!!), our Urban pubs jumped at the chance to run an exclusive comp to celebrate the nation’s fave TV programme.

During the show (which was streamed in every pub, every night!), customers could buy two glasses of Echo Falls and get the rest of the bottle free. As part of the POS material, each pub had a special head-in-the-hole cut out, too. Customers posed and uploaded their pics to Instagram to be in with a chance of winning a holiday to Majorca, where Love Island is filmed.

Our pubs rose to the challenge, selling limited-edition ‘frosé’ (frozen rosé), hosting Love Island-themed parties and encouraging customers to take their snaps.

Nicole, customer at the Tafarn-Y-Felin in Llanelli, was the lucky winner. She’ll jet off to Majorca on an all-expenses paid getaway! Congrats Nicole, we hope you enjoy your hols 🙂

Now it’s over to you… Did Jack and Dani (#jani) deserve to win? Or were you hoping Laura and Paul (#paura) would pip them to the post? Let us know in the comments below…

Love Island and Urban


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